Sports Trader
Titles published by Rocklands Communications:
April 2010 • Issue 47

Hi-Tec international comes to Cape Town

From this weekend close to 200 Hi-Tec distributors, sales and marketing people from across the globe will get an early taste of the adventure that will be awaiting World Cup visitors to Cape Town. Apart from participating in adventure activities like abseiling off Table Mountain, kloofing, taking part in the Spur Adventure Challenge (sponsored by Hi-Tec), or going on a wine tasting tour on mountain bikes, delegates will also get down to the serious business of looking at the latest global product launches and discussing future strategies at the sales conference.
Hi-Tec SA devised an innovative way of showing delegates where they should go – also to see the company’s extensive branding campaign that will run till after the World Cup this year – by pinpointing the sites on a Global Earth map (right-click here and 'save link as' to save the kmz file on your pc). If you don’t have Google Earth, click here to download the programme (great to see what your office or home looks like from space). The slideshow (below) gives an indication of the Hi-Tec branding delegates will see across Cape Town.


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