Trade show news

Friedrichshafen to set new records

This firmly establishes the show as THE place to watch outdoor trends or look for new brands to represent in categories like outdoor clothing, camping, climbing equipment, backpacks, sleeping bags, tents, fabrics, footwear, boats and boating equipment and accessories.

Some of the well-known brands already represented in SA that will be introducing their latest ranges at Friedrichshafen are Black Diamond, Camelbak, Coghlan’s, Columbia Sportswear, Driza-Bone, Garmin, Helly Hansen, Hi-Tec, Karrimor, La Sportiva, Life is Good, Leatherman, Merrell, New Balance, Nike ACG, Nikwax, Petzl, Prince-ton Tec, Salomon, Silva, Steripen, Suunto… to name a few.

Some of the other activities at the show will include:

• The 3rd OutDoor industry awards ceremony and fashion show on 17 July;
• “The Challenge of Sustainability”, forum with discussion and debate;
• GORE trail running course;
• OutDoor Fashion Show (Hall A7);
• OutDoor Campground (Halls A7 & B4);
• Climbing wall with performances, events and competitions (Hall B2);
• Bouldering wall with high-jump competition (Hall A5);
• OutDoor movie night;
• Messe-See (Trade show lake) with opportunities for testing;
• OutDoor Party sponsored by Polartec on 19 July.

For more information visit www.messe-friedrichshafen.de or www.european-outdoor.de.