Trade show news

International trade show update

ASIA OUTDOOR

30 July to 2 August in Nanjing, China. This show, a cooperation between Messe Friedrichshafen and the exhibition grounds in Nanjing, China, will be held for the third time this year.

The organisers reported 30% growth in the number of registered exhibitors at the end of March, indicating a rising interest in the Asian version of the OutDoor Friedrichshafen show. They are expecting more than 250 outdoor exhibitors — the first show in 2006 attracted 174 exhibitors and last year the number increased to 215. They were seen by 8 218 trade visitors attend as well as about 3 000 enthusiasts, who attended the open day for the public.

“China’s outdoor market offers the greatest growth potential. Currently, the market volume in China is rising by 30–40% a year,” says Knut Jaeger, the show’s German representative in China.

For more information visit www.asian-outdoor.com.

GDS/GSL Shoe Trade Fair

12-14 September in Düsseldorf, Germany. The GDS/GDL has established itself as one of the major international sourcing platforms for the international shoe trade.

The GDS/GDL fair held in March this year attracted 34 000 visitors from 76 countries — 3% up from the previous year. Nearly half of the visitors came from countries outside Germany to see the new ranges from 1 382 exhibitors.

Most exhibitors expressed their satisfaction with the show — 75% achieved or exceeded previously set targets and 91% of them rated visitor quality as good.

The areas Lifestyle & Sports, International Selection, Exclusivity, Young Fashion and the noticeably enlarged White Cubes generated the most interest from visitors.

Contact the German Chamber of Commerce representative in SA for tickets or exhibitor information: Annette Pringle-Kölsch on Tel: 011 486 2775 or Email: apringle@germanchamber.co.za or visit www.gds-online.com.

ISPO CHINA WINTER 2009

19–21 February 2009 in the China International Exhibition Center (CIEC) in Beijing. The exhibition area will be considerably bigger than in 2008 — covering an area of 25 000m², compared to 20 000m² in 2008.

Having formed partnerships with Nielsen Business Media from the US, FieraBolzano (the trade-fair organization of Bolzano) and the CCAGM (China Commerce Association for General Merchandise) the organisers are now focusing on marketing the show abroad.

Nielsen Business Media is responsible for some of the biggest trade fairs in the US, like the Outdoor Retailer (OR), Action Sports Retailer (ASR), Interbike and Health and Fitness Business (HFB). They will be marketing ispo China in North America.

See more at www.ispochina.com.